Industries
Every market has an answer. Is it you?
AI visibility is whether an engine recommends you when a buyer asks. AEO and GEO are the work of earning it.
Ask AI for a company like yours and the engine searches the live web, then names a shortlist. What decides that shortlist differs by industry:
- which queries carry buying intent
- which directories and publications the engines read
- how much geography matters
Each guide below shows what buyers in that market ask, and which channels carry weight there.
Your TofuBofu AI Visibility Index measures where you stand in any market. It has two parts that follow the buyer's funnel:
- Tofu Index: are you in consideration? The share of buyers' queries where an engine names you at all.
- Bofu Index: are you the top choice? The share of head-to-head comparisons, you against a named rival, where the engine picks you.
We report the pair and never blend them. A free scan gives you the first on every engine we query; paid plans add the second.
Want the empirical version? The TofuBofu AI Visibility Index research series publishes who the engines named as a profession's best providers. Every name is checked against real directories.
B2B SaaS
Win the category and alternatives queries buyers ask AI before they ever see your pricing page.
Shortlist query“best [your category] software for a 50-person team”
Head-to-head“[your product] vs [rival] for multi-touch attribution”
How to become the answer →IT Services
Get named when businesses ask AI who should run their IT.
Shortlist query“IT support company for dental practices”
Head-to-head“[your firm] vs [rival] for an Azure migration”
How to become the answer →Managed Service Providers
Show up when buyers ask AI for an MSP in your market.
Shortlist query“best managed IT provider for law firms in [your city]”
Head-to-head“[your MSP] vs [rival MSP] for after-hours response”
How to become the answer →Cybersecurity
Be the recommendation in the market where trust decides everything.
Shortlist query“SOC 2 readiness consultant for a Series A SaaS company”
Head-to-head“is [rival MDR provider] worth it compared with [your firm]”
How to become the answer →AI Services
Be findable in the fastest-moving niche, where buyers ask AI about AI.
Shortlist query“AI consultancy to build a support chatbot over our documents”
Head-to-head“[your firm] vs [rival] for an LLM proof of concept”
How to become the answer →Consulting
Stand out when every competitor claims the same expertise.
Shortlist query“operations consulting firm for a PE-backed manufacturer”
Head-to-head“a boutique like [your firm] vs [Big Four practice]”
How to become the answer →GTM & Marketing Agencies
Prove you practice what you preach: be visible in the channel you sell.
Shortlist query“demand generation agency for cybersecurity vendors”
Head-to-head“[your agency] vs [rival agency] for a Series B SaaS”
How to become the answer →Accounting & CPA
Get named before the referral happens.
Shortlist query“best CPA firm for SaaS startups in [state]”
Head-to-head“[your firm] vs [rival] for multi-state sales tax”
How to become the answer →Find out what AI says in your market today
A free scan puts your buyers' queries to ChatGPT, Claude, Perplexity, Gemini and Google AI Mode. It returns the Tofu half of your AI Visibility Index on each.
Check your AI visibility free